21Shares has partnered with the House of Doge to launch the world’s first Dogecoin Exchange-Traded Product (ETP), giving investors regulated exposure to the popular meme coin.
On April 9, 2025, 21Shares confirmed the launch of the Dogecoin ETP under the ticker DOGE. It will be listed on the SIX Swiss Exchange, offering a new entry point for investors.
Duncan Moir, President of 21Shares, said the ETP gives investors “the most direct and accessible way to gain exposure to Dogecoin.”
“Dogecoin has become more than just a cryptocurrency. It’s now a cultural and financial movement,” he added.
What Is a Dogecoin ETP?
An Exchange-Traded Product (ETP) tracks the value of an underlying asset like a cryptocurrency. The Dogecoin ETP is physically backed, meaning it holds real DOGE tokens and mirrors its market price.
This allows investors to benefit from Dogecoin's price movement without directly buying or storing it.
Supporting Dogecoin’s Global Vision
Jens Wiechers, Advisory Board Member at House of Doge and Co-Executive Director of the Dogecoin Foundation, said the partnership is key to expanding Dogecoin’s global presence.
“We’re excited to take this next step—keeping Dogecoin fun, while giving it the support it needs to grow,” he said.
He added that institutional involvement is essential:
“This partnership gives institutions a regulated way to support Dogecoin, while respecting the community behind it.”
21Shares Expands Crypto Offerings
The Dogecoin ETP follows 21Shares recent expansion in Europe, where it launched:
Bitcoin Core ETP (CBTC)
Solana Staking ETP (ASOL)
XRP ETP (AXRP)
All are now listed on Nasdaq Stockholm.
Will This Affect Dogecoin’s Price?
At the time of writing, Dogecoin is trading at $0.1439, down 2.84% in the last 24 hours. Over the past week and month, DOGE has seen declines of 14% and 15%, respectively as per Coinpedia Market data.
For a more detailed Dogecoin price prediction 2030, check out our full analysis!
Despite recent dips, analysts like CryptoAM17 remain bullish. He believes DOGE could surge past $1 by 2025.
With its first Dogecoin ETP, 21Shares is offering investors a new way to engage with the meme coin that refuses to fade. Backed by a major partnership and growing institutional support, Dogecoin’s path toward mainstream adoption just got a serious boost.
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